ITV - Love Island Shop
Bathing suits at the ready, because the nation's favourite dating show is back and we're about to take a dip.
We were thrilled to work on this promo for the Love Island Shop with ITV Creative, building iconic villa locations into deliciously saturated worlds in which to showcase the key product line accompanying the show.
This project had to walk a fine line between realistic and fantastical. We accomplished this in Cinema 4D, fusing together together models of shop items with gorgeous, tactile set dressing. Through clever camera movement, we journey through a sequence that is exuberant, sassy and a touch surreal; very much our type on paper!
CREDITS
Client - Love Island
Agency - ITV Creative
Creative Director - Alex Mathieson
Producer - Thomas Harris
Animation & Post - Blind Pig
Creative Director - Ric Comline
Animation - Ric Comline, Kingsley Harris, Sean Cooper
Executive Producer - Thierry Levy
Production Assistant - Susie Joseph