Hammer Films - Ident

Look mum, we’ve made it! Creating the ident for the reinvention of the Hammer Films production company was a real ‘pinch yourself’ moment for our team of ghoul-lovers. 

The client came to us with an idea to honour the past as we journeyed to something bold and new, and this provided plenty for us to sink our teeth into both stylistically and technically. The cragged cave surfaces, cursed red liquid defying physics, the phantasmic figures reflected within; every moment is permeated with passion, sweat and Cinema 4D.

Sean Cooper who lead the project, said, “What a dream job for a horror fan that grew up on Hammer Films. The pressure of creating an iconic and captivating new film studio ident was definitely not lost on me or the team. Being able to weave and work the incredible history of Hammer characters into the animation was an amazing experience.”

CREDITS

Client - Hammer Films 

Production Company - Anderson Entertainment

Animation - Blind Pig

Creative Director & Project Lead - Sean Cooper

ECD - Ric Comline

Design & Storyboards - Christine Peters

Animation - Sean Cooper, Lawrence Scanlon, Jack Granger

Executive Producer - Thierry Levy

Producers - Roberta Fox, Ana Hoxha

Production Assistant - Susie Joseph

Post Production - Absolute

Executive Producer (TV & Film) - Danny Duke

CG Animation - Tony Atherton, Lucia Jimenez Quesada

Colour - Juliette Wileman